Customer Loyalty Training Research Study Results
Over the course of the past 12 months, we conducted an online research study where visitors to our website were anonymously surveyed across an area of topics related driving performance through investments in human capital. In particular, one such survey asked respondents the following question:
What customer service or customer loyalty issue is keeping you up at night?
From a list of predefined responses, here are the results for your viewing pleasure.
- Retaining top reps/agents--14%
- Ensuring customer satisfaction--34%
- Improving outsourced/off-shored service quality--17%
- Managing and using product knowledge--26%
- Other--9%
How would you answer the question regarding customer service training, customer loyalty training etc.?
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