Achieving True Customer Centricity

Are you really serious about transforming your organization into one where the customer truly comes first? If so, there is a lot of behavior that needs to change…starting from the top. And this is indeed where you should start. There is no point in lecturing about customer-centric service unless you as the manager are ready and willing to model what it takes. Your team will be watching you to see how serious you are about the new initiative. If you are not willing to make the effort to change, why should they?

According to customer service strategy experts, the next move needs to be relevant and quality training of your front line folks. They are the ones who have the most opportunities to generate satisfaction and loyalty among your customers. But don’t stop with the training. Follow up with performance coaches who can give valuable feedback on employees’ attempts to try out their new skills and also with a measurement and reward system that recognizes when employees succeed at applying their new behaviors.

Provide a supportive learning environment and you are well on your way to putting customers’ interests at the forefront of your service. 

No comments:

Post a Comment

Note: Only a member of this blog may post a comment.