Are You Good at Looping Back with Your Customers?

Successful sales are all about creating the right kind of relationship with your customers. You should not think in terms of a single purchase even if it provided a satisfactory experience. You need to develop the kind of relationship that keeps customers happy and brings them back repeatedly. Long-term sales success depends upon long-term customers.

How do you develop these long-term relationships? By beginning with the customer to understand what they truly need and want. By providing the solutions they have described as important and ideal. By checking in once you have provided the service to make sure they were pleased. By solving any issues that arise promptly. 

Overall, keep in touch with your customers. Once the circle of request and delivery has been completed, loop back again. What other problems can you help them solve? What else would make their lives easier, more successful? This is the customer service strategy that keeps your customers engaged and loyal.

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